Peacock Sets Google Platforms Deal For July Expansion, With 3-Month Free Trial

Peacock[1], the NBCUniversal[2] streaming[3] service initially launched in April, has set a distribution deal with Google[4] for its national expansion in July.

Google platforms and devices spanning Android[5], Android TV and Chromecast will begin carrying Peacock on July 15. Starting then, Peacock will offer a free tier featuring more than 7,500 hours of movies and TV programming. The higher level, Peacock Premium, will have 15,000 hours of content, and Android and Android TV users will get Premium for free until October 15.

After the promotion ends, Peacock Premium subscribers will pay $5 a month, with an option to upgrade to an ad-free tier for another $5 a month.

Peacock’s rollout was always planned as a two-step process, with an early release favoring Comcast subscribers and then a national debut, with the latter initially timed to the Summer Olympics. When COVID-19 forced the postponement of the Tokyo Games until 2021, NBCU decided to stick to its plan, especially with overall streaming surging during coronavirus stay-at-home orders.

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